GIVE UP x East End Brewing

A Collaboration Brewed in Bikes, Beer, and Bad Decisions

This beer is a celebration of a partnership that’s been years in the making. GIVE UP, Pittsburgh’s most welcoming (and least serious) bike club, has teamed up with East End Brewing to bring you something special: a canned tribute to all the dumb things we do together.

East End Brewing has been the launchpad, pit stop, and finish line for more rides than we can count. Whether we’re rolling into their Larimer brewpub for ThanksGIVING UP or crossing the finish line under a giant inflatable rainbow arch in the pop-up’s parking lot, they’ve always been game. Even when it meant hosting outdoor beer events in the middle of winter, they didn’t blink. East End has given us a finish line for the Trash Bag Century two years running, let us host a number of BikeMS events there, and has always said “yes” when they probably should’ve said “wait, what?”

In 2025, GIVE UP named East End both “Best Bike-Friendly Business” and “Overall Best / Most Bike-Friendly Brewery” in our Best Of Awards. Honestly, they earned it. They’ve given us space, support, and beer. What more could you ask for?

So crack open this GIVE UP Hazy IPA and raise a toast to friendship, foolishness, and the kind of community that only happens when bikes and breweries collide.

Thanks, East End. We love you. Sorry in advance for whatever we ask for next.

(Go back to our main website for more information on GIVE UP!)